Events by Rincon Team


Marc Borowitz

President, Owner & Event Coordinator

Marc@eventsbyrincon.com

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Cell: 805.896.9541

Marc Borowitz is self-taught as he spent his youth in the kitchen and worked his way up from bus boy to opening his own restaurant, Brandon's in 1984.  

Brandon's has since developed into Events by Rincon which boasts three premier venues-Rincon Beach Club, the Santa Barabar Zoo and Elings Park. Marc loves cooking and can often be found in the kitchen developing new menus, especially food with full body flavors, hitting all areas of the taste buds-sweet, salty, spicy.  Marc has a strong passion for the event industry and is very hands-on with the management of the company.  He believes in giving guests an amazing experience from start to finish. 

Marc is partnered at Rincon with his wife, Carol. Marc and Carol have been married for over 35 years!

Carol Borowitz

Owner, Event Coordinator & Decor Specialist     

Carol@eventsbyrincon.com

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Carol Borowitz is co-founder, with her husband Marc, of Rincon Beach Club and Catering.

 Two of the many roles Carol has for the company are event planning and the decor specialist. For over a decade Carol has worked side by side with Marc sharing her passion for the business and enriching the lives of many people. She graduated from California State University, Long Beach with a Business Administration bachelor degree and Accounting minor. Credited largely to her expertise, many of the recipes still used within the business were first developed by Carol; the legendary chocolate brownies are particularly a company favorite.


Flavia Ritterstein

Catering Manager

Flavia@eventsbyrincon.com

After 20+ years as part of the Rincon Family, Flavia is a huge part of the success of Rincon. 

Flavia began her Rincon career as the Laguna Blanca School Lunch Client Representative in 2000.  Having shown great organization and attention to detail, Flavia became a member of the operations team in 2004, moving to Operations Manager in 2006, now our Catering Manager.  Her responsibilities include efficiently managing the setup, organization and daily chaos that comes with being a part of a catering team!  Her positive attitude and flexibility make her a key part of Rincon. Her attention to detail, passion for outstanding service and genuine character are the perfect example of what Rincon is built upon. Most of Flavia's time away from work is monopolized by chasing he teenager around town.

Jonathan Sotelo

Operations Manager

Jon@eventsbyrincon.com

Jonathan has been an asset to Events by Rincon for over 20 years. Over the years he has juggled many hats within the company. Now as the Operations Manager, he supervises deliveries, oversees event setups, breakdown and leads all rental, lighting and equipment production. Jonathan can even be found in the kitchen supporting Pep's team!

Not only is Jonathan a strong leader at Events by Rincon, he is a strong team member. His team is the backbone of Rincon and with his leadership, Rincon’s events continue to succeed. Jonathan’s dedication to his family and to the Rincon family are important assets to the foundation of Rincon Events. Other than his passion for success at Rincon, his passion is his family. Married to his beautiful wife, Wendy, and rising his amazing son and daughter. He spends his time fishing, hiking, biking and with his family when he is not at work. 


Eloise Adler - Gevirtz

Social & Corportate Coordinator

Eloise@eventsbyrincon.com

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Eloise’s event planning skills and love for the industry came full-circle once she joined Rincon in December, 2014. After 2 years of working with Rincon Beach Club clients, Eloise now handles everything from Social to Corporate clients at any location in the ‘805’

As a Santa Barbara native, deep roots and love for her hometown, her knowledge and passion for the Santa Barbara community is a strong asset for Team Rincon.  A keen eye for detail, a remarkable sensibility to clients needs and an obsessive desire to get things right are her trademarks.

During her well earned down time, Eloise can be found traveling foreign countries, hiking the woods of California, camping, fly fishing, and experimenting in her own kitchen. Not only does Eloise slay in the event world, she also kills it as a mom to her sweet baby girl.

Kinsey Eager

WeddinG Coordinator

Kinsey@eventsbyrincon.com

Kinsey Eager

Originally from Whidbey Island, Washington, Kinsey escaped the rain and headed to Santa Barbara upon graduating from the University of Washington in 2021.

With “day-of” wedding and event experience, she craved a deeper connection with her clients, which ultimately led her to Rincon! Kinsey brings a youthful, bubbly, fun-loving energy to the Rincon Team. Her warm infectious personality draws clients in and creates a personal connection in their working relationship. Her favorite part about wedding and event planning is being by the client’s side throughout the entire planning process, making the vision a reality on the event day and seeing her couples more in love than ever.

On her off days you can find Kinsey catching a wave at C Street, long boarding along the strand in Ventura, or driving the PCH in search for the best sunset spot!


Aly Cokeley

General Manager

Aly@eventsbyrincon.com

After over a decade of experience in the event field, Aly joined Events by Rincon as the General Manager and could not be happier. She obtained the designation of Certified Special Events Professional through the International Live Events Association in 2022 and jumps at any opportunity to continue her education and further her expertise in the events field. She delights in helping her clients create outstanding, personalized events for life’s memorable moments. Her attention to detail, tireless work ethic, and dedication to excellence are key to her success. That and the incredible support of the entire Rincon Family! 

Originally from Fort Wayne, Indiana, Aly has a BA in Theatre Arts and French from Furman University in Greenville, SC. She has lived in five states and a National Park. Along the way, she has worked in theaters, hotels, and a bridal store where her passion for weddings bloomed. She adores travel and always has the next trip booked before her vacation ends. 

Sumner Morgan Smith

Social Media & Web Design

Sumner@eventsbyrincon.com

Sumner is a great asset to Team Rincon. Sumner grew up in Franklin, TN just outside of Nashville with her close-knit family. She graduated from the University of Tennessee with a Bachelors in Psychology and moved to California in February 2013, for more opportunities in the event industry. Working with Rincon from 2013 - 2017 in the office as a coordinator and planner on the sales team.

After working with our corporate, social, and wedding clients as a coordinator, Sumner is now heading our Web Design and Marketing Department. Her focus is on Social Media, Web design and connecting with all of our amazing clients and vendors! These days, her free time is spent with her fur children, Ecco and Boone, and enjoying being a mom to a toddler! Sumner now lives in Nashville, TN working remotely for Events by Rincon.